{"id":179708,"date":"2026-09-01T16:27:10","date_gmt":"2026-09-01T14:27:10","guid":{"rendered":"https:\/\/studioaugustin.de\/?post_type=portfolio&#038;p=179708"},"modified":"2026-09-03T10:16:03","modified_gmt":"2026-09-03T08:16:03","slug":"nushu","status":"publish","type":"portfolio","link":"https:\/\/studioaugustin.de\/en\/work\/nushu\/","title":{"rendered":"nushu"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><div data-parent=\"true\" class=\"vc_row limit-width row-container\" id=\"row-unique-0\"><div class=\"row col-no-gutter row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-middle pos-center align_center column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell  vc_custom_1785584871281 no-block-padding    parallax-el\" style=\"border-bottom-width: 100px ;\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" ><div class=\"uncode-single-media  text-center\"><div class=\"single-wrapper\" style=\"max-width: 180px;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-179710\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei.png\" width=\"2494\" height=\"1677\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei.png 2494w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-300x202.png 300w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-1024x689.png 1024w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-768x516.png 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-1536x1033.png 1536w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-2048x1377.png 2048w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-350x235.png 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-uai-720x484.png 720w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu_icon-frei-uai-900x605.png 900w\" sizes=\"(max-width: 2494px) 100vw, 2494px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 col-sm-100 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"vc_custom_heading_wrap\"><div class=\"heading-text el-text\" ><\/p>\n<h1>How does a community relocate?<\/h1>\n<div class=\"text-lead text-top-reduced\"><p>nushu \u2013 female business network<\/p>\n<\/div><\/div><div class=\"clear\"><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-0\" data-row=\"script-row-unique-0\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-0\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-parent-limit row-container\" style=\"--uncode-box-width:1600px;\" id=\"row-unique-1\"><div class=\"row single-top-padding single-bottom-padding no-h-padding full-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode-single-media  text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180216\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-scaled.png\" width=\"2560\" height=\"1075\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-scaled.png 2560w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-300x126.png 300w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-1024x430.png 1024w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-768x323.png 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-1536x645.png 1536w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-2048x860.png 2048w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-350x147.png 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/better-topgether-scaled-uai-720x302.png 720w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-1\" data-row=\"script-row-unique-1\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-1\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-2\"><div class=\"row double-top-padding one-bottom-padding single-h-padding limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p>MEMBERSHIP PLATFORM &amp; SYSTEM ARCHITECTURE<\/p>\n<h2>nushu ecosystem<\/h2>\n<p>The digital presence of the leading female business network 'nushu' had grown organically over the years \u2013 and reached its limits. An outdated WordPress foundation made up of countless patchwork components made content management overly complex.<\/p>\n<p>The desire was for a unified, easy-to-maintain system that matches the professional character of the network. StudioAugustin dismantled the grown patchwork and created a unified, professional digital platform for nushu. A centralised, intuitive system that lives up to the network's standards and brings together member management, magazine content, podcasts, learning opportunities and event options in one central place.<\/p>\n<\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-middle pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"3\"><div class=\"uncont\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-2\" data-row=\"script-row-unique-2\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-2\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-3\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\" style=\"max-width:80%; margin-left:auto; margin-right:auto;\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<section class=\"sa-infographic sa-infographic-circles\">\n  <div class=\"sa-infographic-circles__diagram\"\n       style=\"--items: 5;\"\n       role=\"img\"\n       aria-label=\"N\u00fcshu subject areas\">\n\n    <div class=\"sa-infographic-circles__center\">nushu<\/div>\n\n    <div class=\"sa-infographic-circles__item\" style=\"--item: 0;\">\n      <span class=\"sa-infographic-circles__index\">01<\/span>\n      <span class=\"sa-infographic-circles__label\">Magazine<\/span>\n    <\/div>\n\n    <div class=\"sa-infographic-circles__item\" style=\"--item: 1;\">\n      <span class=\"sa-infographic-circles__index\">02<\/span>\n      <span class=\"sa-infographic-circles__label\">Podcast<\/span>\n    <\/div>\n\n    <div class=\"sa-infographic-circles__item\" style=\"--item: 2;\">\n      <span class=\"sa-infographic-circles__index\">03<\/span>\n      <span class=\"sa-infographic-circles__label\">Academy<\/span>\n    <\/div>\n\n    <div class=\"sa-infographic-circles__item\" style=\"--item: 3;\">\n      <span class=\"sa-infographic-circles__index\">04<\/span>\n      <span class=\"sa-infographic-circles__label\">Events<\/span>\n    <\/div>\n\n    <div class=\"sa-infographic-circles__item\" style=\"--item: 4;\">\n      <span class=\"sa-infographic-circles__index\">05<\/span>\n      <span class=\"sa-infographic-circles__label\">Membership<\/span>\n    <\/div>\n\n  <\/div>\n<\/section>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-3\" data-row=\"script-row-unique-3\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-3\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-4\"><div class=\"row quad-top-padding quad-bottom-padding single-h-padding limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><span class=\"intro\">The platform<\/span><\/p>\n<h2>From WordPress to a modular HubSpot CMS.<\/h2>\n<p>The new platform combines editorial flexibility with a controlled design system. Custom CSS extends HubSpot beyond the standard modules, providing the Nushu team with a reliable framework for publishing and growth.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-middle pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"3\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<section class=\"sa-infographic sa-infographic-transition\">\n  <div class=\"sa-infographic-transition__diagram\"\n       role=\"img\"\n       aria-label=\"Transformation from WordPress to HubSpot CMS\">\n\n    <div class=\"sa-infographic-transition__card sa-infographic-transition__card--before\">\n      <span class=\"sa-infographic-transition__eyebrow\">Before<\/span>\n      <span class=\"sa-infographic-transition__title\">WordPress<\/span>\n      <span class=\"sa-infographic-transition__caption\">Fragmented areas<\/span>\n    <\/div>\n\n    <div class=\"sa-infographic-transition__arrow\" aria-hidden=\"true\"><\/div>\n\n    <div class=\"sa-infographic-transition__card sa-infographic-transition__card--now\">\n      <span class=\"sa-infographic-transition__eyebrow\">Now<\/span>\n      <span class=\"sa-infographic-transition__title\">HubSpot CMS<\/span>\n      <span class=\"sa-infographic-transition__caption\"> Modular ecosystem <\/span>\n    <\/div>\n\n  <\/div>\n<\/section>\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-4\" data-row=\"script-row-unique-4\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-4\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-5\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><span class=\"intro\">The approach<\/span><\/p>\n<h2>Clarity before decoration.<\/h2>\n<p>The redesign translates Nushu's community-oriented model into a clear methodology:<span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen-Sans, Ubuntu, Cantarell, 'Helvetica Neue', sans-serif;\">discover the network, understand its value, learn from its content and take the next step.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-5\" data-row=\"script-row-unique-5\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-5\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row limit-width row-container\" id=\"row-unique-6\"><div class=\"row row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-8 sa-mockup-shell sa-desktop-full single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html  mockup mockup--desktop-part\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-browser-bar\" aria-hidden=\"true\">\n  <span class=\"sa-browser-dots\">\n    <i><\/i>\n    <i><\/i>\n    <i><\/i>\n  <\/span>\n\n  <span class=\"sa-browser-url\">teamnushu.de<\/span>\n\n  <span class=\"sa-browser-index\">02<\/span>\n<\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180293\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model.jpg\" width=\"1964\" height=\"1579\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model.jpg 1964w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-300x241.jpg 300w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-1024x823.jpg 1024w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-768x617.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-1536x1235.jpg 1536w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-350x281.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-role-model-uai-720x579.jpg 720w\" sizes=\"(max-width: 1964px) 100vw, 1964px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-6\" data-row=\"script-row-unique-6\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-6\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row row-container\" id=\"row-unique-7\"><div class=\"row limit-width row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left align_left_mobile column_parent col-lg-6 col-sm-100 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><span class=\"intro\">The implementation<\/span><\/p>\n<h2>An editorial system<\/h2>\n<p><span dir=\"auto\">Immersive storytelling meets punchy mobile reading. The user interface preserves Nushu's warm, human character while enabling complex offerings to be grasped with ease.<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-3 sa-mockup-shell sa-phone-portrait col-sm-25 col-sm-clear single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"3\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-phone-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180126\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network.jpg\" width=\"1124\" height=\"2106\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network.jpg 1124w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-160x300.jpg 160w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-547x1024.jpg 547w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-768x1439.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-820x1536.jpg 820w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-1093x2048.jpg 1093w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-350x656.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-uai-720x1349.jpg 720w\" sizes=\"(max-width: 1124px) 100vw, 1124px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-3 sa-mockup-shell sa-phone-portrait deeper col-sm-25 col-sm-clear single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"3\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-phone-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180127\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event.jpg\" width=\"1118\" height=\"2450\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event.jpg 1118w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-137x300.jpg 137w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-467x1024.jpg 467w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-768x1683.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-701x1536.jpg 701w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-935x2048.jpg 935w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-350x767.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-event-uai-720x1578.jpg 720w\" sizes=\"(max-width: 1118px) 100vw, 1118px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-7\" data-row=\"script-row-unique-7\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-7\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row limit-width row-container\" id=\"row-unique-8\"><div class=\"row row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-12 sa-mockup-shell sa-ipad-landscape single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html  sa-mockup-shell sa-ipad-portrait\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-ipad-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180301\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-scaled.jpg\" width=\"2560\" height=\"2435\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-scaled.jpg 2560w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-300x285.jpg 300w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-1024x974.jpg 1024w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-768x730.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-1536x1461.jpg 1536w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-2048x1948.jpg 2048w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-350x333.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-ipad-quer-scaled-uai-720x685.jpg 720w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-8\" data-row=\"script-row-unique-8\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-8\"));<\/script><\/div><\/div><\/div><div data-parent=\"true\" class=\"vc_row limit-width row-container\" id=\"row-unique-9\"><div class=\"row row-parent\"><div class=\"wpb_row row-inner\"><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column\" ><p><span class=\"intro\">The result\u00a0<\/span><\/p>\n<h2>A website that grows with the network.<\/h2>\n<p>With the relaunch, nushu gets a clear digital foundation: recognisable enough to build trust, flexible enough for new formats and structured enough to turn curiosity into active participation.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-middle pos-center align_left column_parent col-lg-6 sa-mockup-shell sa-ipad-portrait single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"3\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html  sa-mockup-shell sa-ipad-portrait\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-ipad-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180122\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-jobs-scaled.jpg\" width=\"831\" height=\"2560\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-jobs-scaled.jpg 831w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-jobs-97x300.jpg 97w, 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pos-top pos-center align_left column_parent col-lg-3 sa-mockup-shell sa-phone-portrait deeper col-sm-25 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-phone-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180832\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention.jpg\" width=\"920\" height=\"2000\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention.jpg 920w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-138x300.jpg 138w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-471x1024.jpg 471w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-768x1670.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-707x1536.jpg 707w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-350x761.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/mobile-nushuvention-uai-720x1565.jpg 720w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left column_parent col-lg-3 sa-mockup-shell sa-phone-portrait col-sm-25 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding    parallax-el\" data-rellax-percentage=\"0.5\" data-rellax-speed=\"1\"><div class=\"uncont\" >\n\t<div class=\"wpb_raw_code wpb_raw_html\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"sa-phone-frame\" aria-hidden=\"true\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"uncode-single-media sa-mockup-media text-left\"><div class=\"single-wrapper\" style=\"max-width: 100%;\"><div class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"><div class=\"t-inside\"><div class=\"t-entry-visual\"><div class=\"t-entry-visual-tc\"><div class=\"uncode-single-media-wrapper\"><img decoding=\"async\" class=\"wp-image-180831\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01.jpg\" width=\"920\" height=\"2000\" alt=\"\" srcset=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01.jpg 920w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-138x300.jpg 138w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-471x1024.jpg 471w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-768x1670.jpg 768w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-707x1536.jpg 707w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-350x761.jpg 350w, https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/nushu-mobile-network-01-uai-720x1565.jpg 720w\" sizes=\"(max-width: 920px) 100vw, 920px\" \/><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column pos-top pos-center align_left align_left_mobile column_parent col-lg-6 col-sm-100 single-internal-gutter\"><div class=\"uncol style-light\"  ><div class=\"uncoltable\"><div class=\"uncell no-block-padding\" ><div class=\"uncont\" ><div class=\"uncode_text_column vc_custom_1788423005514\"  style=\"margin-top: 35px ;padding-top: 20px ;\"><p><span class=\"intro\">Collaboration<\/span><\/p>\n<h2>better<br \/>\ntogether.<\/h2>\n<p>Centralised content control and simplified management processes save the nushu team valuable time with day-to-day content and event administration. Network members and prospective members enjoy a modern, intuitive user experience with direct access to all content.<\/p>\n<\/div><div class=\"uncode-wrapper uncode-portfolio-details\" ><p><span class=\"detail-container\"><span class=\"detail-label\">Client<\/span><span class=\"detail-value\">nushu GmbH<\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">Scope<\/span><span class=\"detail-value\">Design system, site migration, modular UX\/UI<\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">Platform<\/span><span class=\"detail-value\">WordPress to HubSpot CMS<\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">Elements<\/span><span class=\"detail-value\">website, magazine, podcast, academy, events, job board and membership <\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">Branding<\/span><span class=\"detail-value\">Katharina K\u00fchn<\/span><\/span><span class=\"detail-container\"><span class=\"detail-label\">Strategic cooperation<\/span><span class=\"detail-value\">TAIPAN Consulting<\/span><\/span><\/p><\/div><div class=\"icon-box icon-box-right icon-box-space-reduced  icon-inline icon-media-image\" ><div class=\"icon-box-content\"><p><a href=\"https:\/\/www.teamnushu.de\/\" target=\"_blank\" rel=\"noopener noreferrer\">Visit teamnushu.de<\/a><\/p>\n<\/div><div class=\"icon-box-icon fa-container\" style=\"width:20px;\" ><span class=\"text-default-color btn-disable-hover\"><img decoding=\"async\" class=\"\" src=\"https:\/\/studioaugustin.de\/wp-content\/uploads\/2026\/07\/link.png\" width=\"512\" height=\"512\" alt=\"\"  \/><\/span><\/div><\/div><div class=\"empty-space empty-single\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<div class=\"empty-space empty-half\" ><span class=\"empty-space-inner\"><\/span><\/div>\n<\/div><\/div><\/div><\/div><\/div><script id=\"script-row-unique-10\" data-row=\"script-row-unique-10\" type=\"text\/javascript\" class=\"vc_controls\">UNCODE.initRow(document.getElementById(\"row-unique-10\"));<\/script><\/div><\/div><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"Wie zieht man eine Community um? nushu \u2014 female business network MEMBERSHIP PLATFORM &amp; SYSTEM-ARCHITEKTUR nushu \u00d6kosystem Die digitale Pr\u00e4senz [...]","protected":false},"author":1,"featured_media":181959,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"portfolio_category":[78],"class_list":["post-179708","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-ux"],"_links":{"self":[{"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/portfolio\/179708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/comments?post=179708"}],"version-history":[{"count":10,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/portfolio\/179708\/revisions"}],"predecessor-version":[{"id":182405,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/portfolio\/179708\/revisions\/182405"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/media\/181959"}],"wp:attachment":[{"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/media?parent=179708"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/studioaugustin.de\/en\/wp-json\/wp\/v2\/portfolio_category?post=179708"}],"curies":[{"name":"well played","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}