Bielefeld doesn't exist?
the brief
Einrichtungspartnerring VME – reboot with CMS.
The Bielefeld-based furnishing cooperative VME is a furniture alliance founded in 1964, represented in Germany, the Netherlands, Belgium, Luxembourg, Austria, Switzerland and Italy. It is the most high-performing purchasing and service cooperative for medium-sized furniture retail in Europe and stands for growth and continuous development in tune with the times.
For the website relaunch, we took quite a step back, giving ourselves a historical overview. We asked ourselves how we could put the relevant facets of the company into focus. Together, we developed a strategy that centres on both the experience and the innovation of the network. It showcases the service provider just as much as the community, the know-how, the range of services, and new digitalisation projects.
The approach
Experience & Innovation
The site was implemented using a clear and easy-to-maintain CMS, with a focus on the daily updated press and career sections.
The service package, know-how and the new digitalisation projects are each given their own place in the structure instead of disappearing together on an overview page.
The result
Everything finds
it's place.
Collections change regularly, including in the living area. The modules are designed so that they can be easily replaced and added to at any time.
From the strategy
right into the CMS.
A cooperative that has been built on community since 1964 needs a website that shows it without detours. Strategy, design, CSS and implementation came completely from StudioAugustin. Strategic partner: Taipan Consulting.
ClientEinrichtungspartnerring VME GmbH & Co. KGScopeStrategy, Creative Direction, Design, CSS, WordPress CMSPlatformWordPress CMSElementsWebsite, CMS, careers section, press areaStrategic cooperationTAIPAN Consulting
